How Artificial Intelligence Is Changing Marketing : Social Media Examiner

Scout mascot for Social Media ExaminerWondering what artificial intelligence features are coming to social media and advertising platforms? Want to know how machine learning can improve your marketing?

To explore how artificial intelligence will impact social media marketing, I interview Mike Rhodes.

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The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing. read more

No one wants to build a “feel good” internet


If there is one policy dilemma facing nearly every tech company today, it is what to do about “content moderation,” the almost-Orwellian term for censorship.

Charlie Warzel of Buzzfeed pointedly asked the question a little more than a week ago: “How is it that the average untrained human can do something that multibillion-dollar technology companies that pride themselves on innovation cannot? And beyond that, why is it that — after multiple national tragedies politicized by malicious hoaxes and misinformation — such a question even needs to be asked?” read more

Ways to Use Social Media for Customer Retention

Marketers are familiar with customer acquisition and customer retention. Both are necessary for businesses, but the latter generally costs less and increases revenue.

For those reasons, marketers should be exploring their options for retaining customers. And social media is a good channel to consider to help you keep customers coming back, according to an infographic by digital marketing and Web design agency Branex. read more