How Brands Are Using AI on Social Media

Artificial intelligence (AI) may not take down the human race like it does in the movies, but it is primed to change the world as we know it. The true impact of AI has yet to be felt, but it’s no longer just movie magic… it’s reality.

There are real implications and benefits to its use, and marketing will be one of the many disciplines affected the most: 47% of companies agree that those who don’t invest in AI are at risk of being pushed out by competitors, according to Forbes Insights. read more

Why Decentralizing Social Media Makes Sense

Why Decentralizing Social Media Makes Sense

Why Decentralizing Social Media Makes Sense

There have been a number of different ideas about the future of social media in the wake of the Facebook Cambridge Analytica scandal. Some have suggested that Facebook needs to be regulated, much like any other communications or media company. Others have suggested that self-regulation might be the path forward. But here’s an alternative idea that makes a lot of sense: use blockchain technology to decentralize the social media experience. read more